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Freight broker TMS comparison

ARK TMS vs Revenova TMS on Salesforce

Revenova is a Salesforce-native TMS with CRM, customization, AppExchange, multimodal, carrier, shipper, and 3PL possibilities. ARK is the more focused option when a brokerage wants a standalone TMS and can simplify Salesforce platform dependencies.

Current public positioning

Start with the product category and operating model

Revenova markets a cloud TMS for freight brokers, 3PL/4PLs, carriers, and shippers, with quoting, planning, routing, booking, dispatch, tracking, documents, settlement, customization, multimodal support, and predictive pricing. It states that the product is powered by Salesforce.

Read Revenova TMS and Salesforce positioning

Tradeoff

Revenova TMS may remain the better fit when

  • Salesforce CRM, AppExchange, custom objects, flows, dashboards, SSO, or shared customer data are strategic.
  • You need Revenova’s broader broker, 3PL, carrier, shipper, multimodal, or multi-currency scope.
  • Your organization has Salesforce administrators and governance built around the current platform.

ARK fit

ARK deserves the next proof session when

  • Your freight brokerage wants its TMS to stand alone from Salesforce platform administration.
  • You can simplify CRM and app dependencies while keeping required sales and customer handoffs explicit.
  • ARK’s broker workflow and provider set cover the operation without recreating a broad Salesforce application estate.

Side-by-side evaluation

ARK TMS and Revenova TMS: fit, tradeoffs, and proof

This is a buyer evaluation framework, not a feature-count scorecard. Current plans, contracts, configurations, integrations, and business models determine what either system must prove.

Decision areaRevenova TMSARK TMSAcceptance test
Platform foundationRevenova is a Salesforce application and benefits from Salesforce CRM, security, customization, and ecosystem tools.ARK is a standalone web TMS with its own brokerage data model, roles, workflows, and reports.Identify every Salesforce object, flow, app, permission set, dashboard, integration, and owner used by transportation.
CRM continuityRevenova can combine transportation and CRM data inside the Salesforce platform.ARK manages operational customer records; any separate CRM handoff needs an explicit future-state design.Trace lead, account, contact, opportunity, quote, load, invoice, and service history across systems.
CustomizationRevenova emphasizes flexible Salesforce-native customization and compatible business applications.ARK offers product and organization configuration within a more opinionated broker system.Translate each customization to a business requirement and reject unused platform debt.
Multimodal and global scopeRevenova markets multimodal planning plus multi-language and multi-currency support for logistics providers.ARK is focused on U.S. freight brokerage workflows.Test every mode, geography, currency, language, tax, and entity requirement before selecting ARK.

Commercial scope

Compare the written operating cost

Include Salesforce editions, user licenses, AppExchange apps, administrators, consulting, custom objects and automation, data, integrations, support, and Revenova scope. Compare that estate with ARK and any CRM retained outside the TMS.

  • Users, volume, modes, and business units
  • Implementation, data, training, and support
  • Provider, API, EDI, and integration access
  • Term, renewal, cancellation, and price changes

Pricing and packaging can change. Use current written offers from ARK and Revenova TMS as the commercial source of truth.

Proof questions

Put the same workload in both demos

  1. 01Platform foundationIdentify every Salesforce object, flow, app, permission set, dashboard, integration, and owner used by transportation.
  2. 02CRM continuityTrace lead, account, contact, opportunity, quote, load, invoice, and service history across systems.
  3. 03CustomizationTranslate each customization to a business requirement and reject unused platform debt.
  4. 04Multimodal and global scopeTest every mode, geography, currency, language, tax, and entity requirement before selecting ARK.

Comparison FAQ

Questions buyers ask about ARK and Revenova TMS

What is the main difference between ARK TMS and Revenova TMS on Salesforce?

Revenova is a Salesforce-native TMS with CRM, customization, AppExchange, multimodal, carrier, shipper, and 3PL possibilities. ARK is the more focused option when a brokerage wants a standalone TMS and can simplify Salesforce platform dependencies.

How should a brokerage compare ARK and Revenova TMS pricing?

Include Salesforce editions, user licenses, AppExchange apps, administrators, consulting, custom objects and automation, data, integrations, support, and Revenova scope. Compare that estate with ARK and any CRM retained outside the TMS.

When may Revenova TMS be the better fit?

Salesforce CRM, AppExchange, custom objects, flows, dashboards, SSO, or shared customer data are strategic. You need Revenova’s broader broker, 3PL, carrier, shipper, multimodal, or multi-currency scope. Your organization has Salesforce administrators and governance built around the current platform.

What should a freight broker test before choosing a TMS?

Run one representative load from order entry and carrier selection through tracking, documents, customer billing, carrier payable, accounting handoff, and reporting. Record prerequisites, exceptions, owners, and commercial scope.

Prove the fit

Test ARK against your Revenova TMS workflow

Bring one representative load, required integrations, current commercial scope, and the people who own each handoff. Leave with documented fit, gaps, and next steps.

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